The B2B Content Show · Subject

AI + automation

How B2B teams actually use AI for content: what speeds work up, what turns it into slop, and where the human judgment stays.

5 episodes

S2.08Jul 15, 2026 · 37 min

B2B Marketing in 2026: AI Wrappers, Infinite Content, Service as the Moat & Claude Brain

Jay Desai · Growth lead at Navattic

Customer knowledge, distribution, and what still matters when AI raises everyone's output.

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S2.07Jun 25, 2026 · 44 min

Winning Outbound in 2026, the Phone Comeback, Going All-In on Claude, “AI Slop” Problem, & Event Strategy (ft. John Eitel)

John Eitel · CGO, Orum

Breaking through automated noise while keeping the human side of selling intact.

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S2.01Mar 5, 2026 · 32 min

The B2B Content Gap Most Companies Missed

Jake Clare + Ding Zheng · EventShark

LinkedIn, AI output, competition, and the content systems teams need now.

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S1.15Aug 19, 2025 · 28 min

ABM, Content, AI, Community, Picking Accounts | EventShark Podcast #15 with Davis Potter

Davis Potter

The EventShark Podcast covers all things B2B marketing, LinkedIn, and content. We share practical strategies and creative ideas to make B2B marketing…

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S1.12Jun 25, 2025 · 43 min

AI for Content Creation: How We Use AI at Our B2B Video Agency

Jake Clare + Ding Zheng · EventShark

AI for content creation is moving FAST, so we tested the best tools in the game. From Google’s new Veo 3 model to Suno for music, to ElevenLabs for…

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